As a Marketing Executive your responsibilities will likely include strategic and tactical execution of creative and engaging marketing campaigns, executing marketing strategies, planning marketing events and product launches, developing an online presence and content writing for websites and campaigns.
Responsibilities:
Researching and brainstorming each stage of the project.
Delegating assignments to members of the graphics and advertising departments, as needed.
Supervising employees' work, providing direction and clarification, as needed.
Ensuring adherence to clients' specifications.
Coordinating efforts to ensure that campaigns are completed.
Adhering to time and financial restrictions.
Tracking changes in consumer engagement following the roll-out of each marketing campaign.
Compiling reports detailing the effects exerted by each campaign, and sharing these with clients.
Requirements:
A thorough understanding of contemporary trends in consumerism.
Excellent research and writing skills, particularly as these apply to marketing.
Strong leadership, delegation, and capacity development skills.
Highly organized and detail-oriented.
Respect for people and ideas.