Astral Poly Technik Limited jobs - Marketing

Astral Pipes was established in 1996 with the aim of manufacturing plumbing and drainage systems in India. Today, we cover the needs of millions of households, while adding extra mileage to India's developing real estate fraternity with the hallmark of unbeaten quality. Astral Pipes aims to be a truly global, high-performing organization delivering quality products and services to its customers and attain a leadership position in the industries we operate in. Our values are aimed at creating an innovative, high-performance organization committed to providing quality products to our customers. These values define our conduct with customers, partners, shareholders, employees, and society.

Selected intern's day-to-day responsibilities include:

1. Understand the price positioning of astral products in relation to competitors
2. Work on assessing the retailer's focus i.e. either retailer is emphasizing more on selling astral or competitor's product
3. Work on visiting the retail shops/stores as an actual customer to enquire about pre-determined parameters of products
4. Collect data on consumers, competitors, and market place and consolidate market observation & information into actionable items, reports, and presentations
5. Understand business objectives and design surveys to discover prospective customers' preferences
6. Perform valid and reliable market research
7. Work on the SWOT analysis of the organization
8. Work to interpret data, formulate reports and make recommendations
9. Provide competitive analysis on various companies' market offerings, identify market trends, pricing/business models, sales, and methods of operation

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