Docusoft Ltd. jobs - Marketing
Marketing
1 to4 Years
Salary not disclosed
Posted:
5 Years ago
Views:
Applications:
Openings:
1
Job Description
Marketing Indore, Madhya Pradesh(INDIA)
Location:Indore, Madhya Pradesh(INDIA)
Qualification:BE/ B. Tech/ MCA/ MS- IT/ CS
Experience:1 – 5 Years
- Executing demand generation programs including email, direct mail and online campaigns
- Formulating the marketing strategy for the product segment
- Identifying strategies to improve the engagement and retention of customers
- Develop a strong brand identity in the market
- Create and implement B2B marketing strategies to generate new business, including lead generation for the sales team
- Co-coordinating press releases and case studies
- Provide support to the sales team to identify and quantify market opportunities
- Lead market research initiatives to provide customer insights
- Design and deliver creative content across a range of marketing channels including client presentations, direct marketing emails and company website
- Use latest leading marketing tools to track and analyze effectiveness of channels and campaigns and incorporate key learnings into the direction of new initiatives
- Develop and launch the businesses social media presence
- Develop the company’s external visibility programme including selection of trade shows and events, speaking engagements, seminars and webinars to develop our reputation of thought leadership
- Manages and delivers all aspects of lead generation, client engagement and brand awareness events
- Liaises with creative and support agencies for the production of merchandise and Marketing collateral
- Assists the Digital Marketing Executive in the delivery of bi-annually client Newsletter
- Researches industry awards to identify appropriate awards that DST should consider entering
- Assists Marketing team in day to day administrative tasks
- Minimum of 2 years’ experience in a marketing role executing campaigns
- Background in technology (Desirable)
- Experience gained at a marketing agency (Desirable)
- Bachelor’s Degree/CIM qualification in Marketing (Desirable)
- Proactive self-starter, taking initiative to get things done without supervision
- Hands-on, willingness to get involved in multiple tasks as required
- Creative
- Highly organised
- Attention to detail
- Team player
About Company
Docusoft has been successful in implementing software solutions that deliver efficiency and productivity to a wide range of clients since 2003. The Docusoft suite of solutions are effective where there is a requirement for structured indexing, where document and process compliance is necessary, and where there is a significant dependence on document handling, processing and workflow.
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