Skep IT Global jobs - Marketing Representative

Job Title: Marketing Representative

Department: Marketing

Location: Pune (HYBRID)

Reports To: Marketing Manager

Salary Range: 3 to 6 Lacs /Annum

Summary:

We're seeking a creative and passionate Marketing Representative to build Aarialife's brand presence and boost our online marketing efforts. The ideal candidate will be a skilled storyteller with experience in developing online marketing assets and leveraging social media to create a strong brand identity.

Responsibilities

· Online Marketing Assets:

o   Develop compelling website copy, blog posts, email newsletters, and other online content to engage our audience.

o   Design and create visually appealing marketing materials such as social media graphics, infographics, and short videos.

· Customer Testimonials:

o   Coordinate with the customer success team to collect powerful customer testimonials and case studies.

o   Transform testimonials into engaging content for the website, social media, and marketing materials.

· Social Media Branding:

o   Develop and execute a social media strategy to increase brand awareness and engagement across key platforms.

o   Create and schedule social media posts that align with Aarialife's brand voice and messaging.

o   Monitor social media channels, respond to comments and inquiries, and actively engage with our target audience.

Qualifications:

· Bachelor's degree in Marketing, Communications, or a related field.

· 1-2+ years of experience in marketing, with a focus on digital and social media.

· Excellent written and verbal communication skills, with a flair for storytelling.

· Experience with graphic design tools (e.g., Adobe Creative Suite, Canva).

· Familiarity with social media management tools and analytics.

· A creative and innovative mindset with the ability to think outside the box.

· Self-motivated and able to work independently as well as collaboratively.

Preferred Skills:

· Basic video editing skills

· Experience with content management systems (CMS) like WordPress.

· Understanding of SEO principles