Thatha Patti Elders Foundation jobs - Marketing specialist

Job Title: Marketing Specialist
Location: Coimbatore

Job Overview:

As a Marketing Specialist, you will be responsible for developing and implementing marketing strategies to drive business growth. Your role involves market research, campaign planning, digital marketing, and creative content creation to promote our products or services.

Key Responsibilities:

Market Research: Conduct market analysis, identify trends, and assess customer needs and preferences.

Marketing Strategy: Develop and execute marketing plans, including defining target audiences and setting campaign objectives.

Content Creation: Create engaging content, including copywriting, graphics, and multimedia, for marketing materials and digital channels.

Digital Marketing: Manage online marketing efforts, such as social media, email campaigns, and pay-per-click advertising.

Campaign Management: Plan and execute marketing campaigns, monitor results, and adjust strategies as needed.

Analytics: Track and analyze marketing data to assess the effectiveness of campaigns and make data-driven decisions.

Branding: Ensure brand consistency and maintain the brand's reputation and integrity.

Collaboration: Work with cross-functional teams, including design, sales, and product development.

Budget Management: Develop and manage marketing budgets and allocate resources effectively.

Market Trends: Stay updated on industry trends, emerging technologies, and marketing best practices.

Qualifications:

Education: Bachelor's degree in Marketing, Business, or a related field.

Experience: Proven experience in marketing, with a strong portfolio of successful campaigns.

Digital Skills: Proficiency in digital marketing tools and platforms, including SEO, SEM, and social media advertising.

Creativity: Strong creative and design skills for content creation.

Analytics: Ability to interpret data and make strategic decisions.

Communication: Excellent written and verbal communication skills.

Project Management: Effective project management and multitasking abilities.

Working Conditions:

Describe the working environment, including any travel, remote work, or specific expectations.