Online Marketing Lead-Ahura Centre jobs in Mumbai at Aditya Birla Management Corporation Pvt. Ltd.

Online Marketing Lead-Ahura Centre, Mumbai

Job Description:

Responsible for budgeting and planning of marketing initiatives for all the solutions on the digital platform offered by the Ultratech
Responsible for planning, designing and execution of digital branding campaigns and support new product launches
Identify key social media channels to drive digital marketing activities keeping in mind the brand philosophy, product category and user segment
Collaborate with IT department to ensure the appropriate campaigns are delivered across the mobile and website application
Oversee entire digital marketing initiatives and report to the leadership on a frequent basis
Should be able to drive content creation activities both internally and working with agencies for digital marketing
Responsible for managing SEO activities, ad networks, photo and video specialists and publishers networks
Responsibility to resolve issues, which potentially impair the whole departments ability to meet the goal
Should have experience in developing and managing product in the construction and home improvement sector
Work closely with offline marketing team to synchronize on the marketing initiatives
Should drive visibility plans, promotion plans and coordinate the same between the internal teams and external stakeholders

Qualifications: MBA in Marketing

A US $44.3 billion corporation, the Aditya Birla Group is in the League of Fortune 500. Anchored by an extraordinary force of over 120,000 employees belonging to 42 nationalities, the Group is built on a strong foundation of stakeholder value creation. With over seven decades of responsible business practices, our businesses have grown into global powerhouses in a wide range of sectors – metals, textiles, carbon black, telecom and cement. Today, over 50% of Group revenues flow from overseas operations that span 34 countries in North and South America, Africa and Asia.