What is House of GKB looking for in you?
House Of GKB is changing the way impact and influence is perceived and created in the industry by focusing on Personal Branding for future Thought Leaders and Icons.
Our mission is to build quality-centric and powerful Industry Influencers and to amplify the impact created by these Leaders, by helping them carve a micro-niche for them, and go from local to global.
To help us fulfill this mission, we are looking for a consumer-obsessed marketing mind to strengthen our ability to delight our premium clientele. If you want to operate at a start-up speed, solve some of the hardest problems, and help build a service that consumers love, House Of GKB is the right place for you!
Responsibilities:
The Online Media Solutionist will be responsible for designing House Of GKB’s online media strategy and working with teams - internal and external, to bring it to life. You will be delivering measurable business impact through digital marketing, specifically social media, and engagement, online/offline events as well as managing the Client accounts.
Ensuring the below is followed and implemented:
- End to end ownership of House Of GKB’s social brand channels and strategy across LinkedIn, Facebook, Twitter, Instagram, YouTube, and others, including the execution of activations from concept to post-implementation analysis.
- Constantly iterate and maintain House Of GKB’s personality and social tone of voice to stay relevant to clientele and fans/followers. Ensure consistent brand positioning and tone of voice across all platforms.
- Build and leverage local and cultural moments to make the brand House Of GKB relevant to Indian audiences.
- Collaborate and maintain close relationships with cross-functional teams to maximize the impact of social media efforts by ensuring alignment in communications across channels.
- Find new and exciting ways to engage consumers/clientele via social media channels to drive awareness, conversation and affinity for the House Of GKB brand and its content.
- Analyze and report social channel and activation performance to quantify the effectiveness of campaigns and drive scalable learning.
- Set an experimentation calendar and constantly test hypotheses to develop an editorial strategy for House Of GKB.
- Expand House Of GKB’s brand presence on emerging and IN-specific social platforms.
- Conceptualize and create original online strategy and content for House Of GKB, and its clientele.
- Manage other Online Marketing avenues for House Of GKB such as Email Marketing, website, etc.
- Be actively involved, conceptualize offline-online events held at House Of GKB.
- Any other responsibility assigned that is required as a Team Member at House Of GKB.
Qualification & Other Requirements:
- Bachelor's degree or equivalent.
- 1-3 years of work experience in Social Media Marketing is a must.
- Exceptional persuasive written, verbal, and presentation communication skills.
- High degree of fluency in English.
In addition, due to the COVID-19 Pandemic, there are additional requirements:
- Must have their own travel conveyance.
- Must be ready to come to the office.
What will impress us and will make you our favourite?
We are looking for someone who has a similar mindset as we do. If you see yourself matching with the below, please come to us and let us know you better.
- We are consumer obsessed. A singular focus on doing the right thing for our consumers drives our actions and we look forward to working with those who can be equally consumer focused.
- Prior consumer social media marketing experience growing and managing social brand channels of significant scale, industry no-bar - that’s great, but not a necessity!
- You should be able to deal with ambiguity and take the lead in defining frameworks where no prior examples exist.
- Ability to manage multiple competing priorities simultaneously to meet tight deadlines is expected from you for this role.
- A cornerstone of high performance in this role is an extreme orientation towards learning iteratively.
- Ambitious self-starter with the ability to operate independently and thrive in a fast-paced environment will be of great use for us. Demonstrated ability and willingness to roll up sleeves and execute to get the job done.
- An initiator, open to expanding your mind and an attitude of always finding a solution to every situation.
- Advanced comfort with analysis including use of products/features such as G-Suite.
- The willingness to strive in a start-up environment, and a commitment to self-growth and growth of the organization.
- A passion for creating an impact, and helping build a community of Influencers wouldn’t hurt!
Annual Salary: INR 2.52L - 3.6L
Location: Gurgaon