Vasundhara Infotech jobs - PPC Executive

Area

We are one of the leading Digital Marketing Agency. We provide all services together like Search Engine Optimization, Pay per Click and Social Media Optimization. We also provide digital marketing, web development and mobile application development.

We endeavour 360-degree measures to transform your brand's online presence. We've got the best website development solutions. With the standalone, approach that launches and evaluates unique ideas to build a better framework. IT company in Surat that creatively blend strategies to develop the brand with Website Design, Web Development, Online Marketing, and Social Media Marketing.

Role

“You are engaged in providing technology-based services to the clients to help them effectively manage their portfolio”.

Responsibilities We are currently seeking a full-time, on-site (Surat, Gujarat, India) Pay per click management (PPC expert) for Google Ads and Facebook Ads. Find lead and convert those lead to sales.

Key Functional Areas of Responsibility

·         Manage, review, and perform daily account responsibilities associated with Google Ad Words and Facebook Ads for a variety of clients.

·         Maintain and monitor keyword bids account daily and monthly budget caps, impression share, quality score, and other important account metrics.

·         Manage the creation of large keyword lists.

·         Provide creative copy suggestions and graphical ad templates.

·         Manage Display network placement lists on Ad Words and through other contextual advertising platforms.

·         Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

·         Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.

·         Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics goals tracking, revenue tracking, and other paid search initiatives.

·         Keep pace with search engine and PPC industry trends and developments.

·         Monitor and administer the web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.

·         Monitor and evaluate search results and search performance across the major search channels.

·         Communication to team and management on project development, timelines, and results.

·         Provide oversight and work closely with the other team members to meet client goals.

·         Professional Competencies Passion for Search and internet marketing.

·         Outstanding ability to think creatively, and identify and resolve problems.

·         Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.

·         Ability to clearly and effectively articulate thoughts and points.

·         Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.

·         High levels of integrity, autonomy, and self-motivation.

·         Excellent analytical, organizational, project management, and time management skills.

Job Qualifications

·         No less than 6 months of experience in Search Engine Marketing (SEM) and Paid Search (PPC).

·         Proficiency in MS Excel, PowerPoint, and Word.

·         Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.

·         Experience working with popular PPC ad platforms (Google Ad Words, Bing AdCenter, etc.

·         Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals. Ad Words / Bing certification a plus.