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PPC Expert/Specialist

T & A Solutions
3 to 4 Years
30,000 - 50,000 Per Month
Posted on 11 Dec 18
Job DescriptionLast Date 09 Feb 19
  • Designation:- PPC Expert/Specialist
  • Exp:- 3 to 5 Years
  • Salary:- 3.6 LPA – 6 LPA (Negotiable) 
  • Location:- Mohali 
  • Gender Preferences:- Male candidates 
Skills:- 
  • Proven experience as a PPC Manager or Digital Marketing Specialist.
  • Experience in data analysis and reporting.
  • Knowledge of SEO and digital marketing concepts.
  • Familiarity with multiple platforms (e.g. AdWords, Facebook) is preferred.
  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.).
  • Expert in email marketing.
  • Lead Generation, Paid Marketing, Amazon Paid Marketing, Re-targeting, Business Planning.
  • Social Media Marketing, Video Ads and Channel growth.
  • Calling and client conversion, Knowledge about the sales / Conversion funnel.
  • Qualification:-Graduate 
Job Responsibilities:- 
  • We are looking for a PPC (Pay Per Click) Manager/Specialist to run PPC campaigns and monitor paid search budgets.In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) 
  • You should also be analytical and good with numbers.
Responsibilities.
  • Participate in forming effective paid search strategies.
  • Launch and optimize various PPC campaigns.
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing).
  • Be involved in keyword selection and audience targeting.
  • Monitor budget and adjust bids to gain better ROI.
  • Track KPIs to assess performance and pinpoint issues.
  • Produce reports for management (e.g. dashboards).
  • Write attractive and concise copy for adverts.
  • Suggest and develop new campaigns across multiple channels.
  • Maintain partnerships with PPC ad platforms and vendors.
  • Find ways to reduce risk of click fraud.
  • Find ways to reduce risk of click fraud.
  • Keep abreast of PPC and SEM trends
Job Role

Job Type

Interview Type

Face to Face Interview

Company Description
The company laid its roots from basics of HR Management, thereby bringing a unique approach to cater the requirements of our Clients

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