ü Managing the HNI customer base of the PAN India only Priority
Branch of the Bank.
ü Responsible for generating revenue with new/existing customers of
the bank
ü Increasing the liability book and investment AUM through deepening
and new acquisition.
ü Revenue generation through cross sell of business banking and
wealth products.
ü Increase product penetration & exit barriers by cross selling
more number of products per customer.
ü Profiling customers and provide financial products to meet
customer needs.
ü Strategizing to achieve the sales target spread across
Liabilities, retail assets, insurance, mutual funds.
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