Are you passionate about search engine optimization and looking to
advance your career in digital marketing? We are seeking a knowledgeable and
results-driven SEO Executive to develop and execute effective SEO strategies to
improve our websites organic search rankings, increase web traffic, and drive
engagement. The ideal candidate will deeply understand SEO best practices,
analytics, and digital marketing trends.
Key Responsibilities:
- Develop
and implement effective SEO strategies: Work with the marketing team
to plan and execute on-page and off-page optimization strategies to
improve search engine rankings and increase organic traffic.
- Keyword
research: Conduct comprehensive keyword research to identify
opportunities and ensure our content aligns with search intent and
industry trends.
- Content
optimization: Collaborate with content creators to optimize existing
content and ensure new content is SEO-friendly, including proper use of
keywords, meta tags, headings, and internal linking.
- Technical
SEO: Conduct regular website audits to identify and fix technical SEO
issues, such as crawl errors, broken links, and page speed optimization.
- Link
building: Develop and implement a robust link-building strategy to
acquire high-quality backlinks from relevant and authoritative websites.
- Performance
analysis: Use tools like Google Analytics, Google Search Console, and
other SEO tools to monitor website performance, analyze traffic trends,
and provide regular reports on SEO progress.
- Stay
updated: Keep abreast of the latest SEO trends, algorithm updates, and
best practices to ensure our strategies are current and effective.
- Competitor
analysis: Monitor competitor SEO activities to identify strengths,
weaknesses, and opportunities for our SEO efforts.
- Collaboration:
Work closely with the web development team to ensure SEO best practices
are implemented on newly developed code and site redesigns.
Qualifications:
- Education:
Bachelor’s degree in Marketing, Business, Information Technology, or a
related field.
- Experience:
Minimum of 6 month of experience in SEO and digital marketing.
- Technical
skills: Proficiency in SEO tools such as Google Analytics, Google
Search Console, SEMrush, Ahrefs, Moz, etc.
- Knowledge:
Strong understanding of search engine algorithms, ranking factors, and SEO
best practices.
- Analytical
skills: Ability to analyze data and provide actionable insights to
improve SEO performance.