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Sales Officer

Alfaz Lifestyle Solutioins Pvt Ltd
3 Years
2,00,000 - 4,00,000 Per Year
Posted on 02 Mar 19
Job DescriptionLast Date 01 May 19
Role: Senior Sales Officer / Sales Officer
Location: South India ( Please specify your preferred location )
Position Objective: 
  • This Position is supposed to focus on 3 Key areas of Sales
  • To plan and execute Route to Market network, prioritization by state.
  • Develop & Execute the Go to Market strategies in key cities.
  • Drive cost and resource efficiency for FOS and DB infrastructure.
Role Details: 
Route to Market Role:
  • Plan Distribution/ Reach expansion in identified geographies.
  • Drive Reach expansion plan in collaboration with ASMs & RSMs.
  • Facilitate expansion with innovative seller incentives and other solution.
  • Achieve desired DPL in identified top towns
Go to Market Role:
  • Support the business growth with improved Go to Market solutions for Distributor working Drive Sales Effectiveness.
  • Drive execution of various Go to Market norms for Distributor Team through effective collaboration with ASMs
  • Implement coverage guidelines Urban, Rural, New Markets, Priority Markets
  • Collaborate with RSMs to Optimize spends ROI and field force costs
  • Develop channel programs tactical and strategic to achieve same store growth across the retail environment spectrum
FOS Management Role:
  • Oversee seller and merchandiser working and identify opportunities and gaps in the same.
  • Collaborate with ASMs and RSMs to device innovative delivery solutions and also optimize market servicing through right placement and resourcing of Urban and Rural trade partners.
  • Liason with the Capability Development and Sales IT manager at HO to develop effective incentive programs and tracking mechanisms to get desired results on productivity and range selling.
Internal & External Linkages:
  • Reporting Manager: Trade Marketing Head
  • Internal Stakeholders: VP Sales, Regional Sales Managers, Area Sales Heads, Trade Marketing Manager, Sales Development Manager, IT and Finance.
  • External Stakeholders: Distribution Partners, Third Party Payroll Vendors, DMS Vendors
Desired Skills & Professional Experience:
  • The candidate must have worked in FMCG channel sales with at least 3 years of managerial experience.
  • Regional or National level sales support (trade marketing / sales development / category management) experience would be an added advantage.
  • The individual should be comfortable dealing with ambiguity, working in crunched timelines, influencing peers and senior level sales leaders without direct reporting relationships.
  • Should possess high degree of presentation skills, client management skills and creativity; proficiency in MS Excel is a must

Job Type

Interview Type

Face to Face Interview, Telephonic Interview

Company Description
Lafz is a range of Halal compliant personal care products, created with a vision to provide the community with pure, clean, cosmetic products that abide by Halal standards. Lafz is made in a hygienic manner and does not contain any alcohols or parabens or animal ingredients. It is manufactured in Halal compliant factories, and the products are tested to be safe for use on human skin.
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