About Best Roadways Limited
Best Roadways was founded in 1985 with a single truck in Bombay. Today, Best Roadways Limited is an integrated logistics company having close to 1500 trucks, having diversified interests in warehousing, multimodal operations using air and rail, and project cargo solutions using its own assets. Last year, i.e. year ending 31st March 2019, it had recorded the highest growth in business at 38% while the industry was struggling to grow at a single-digit growth rate.
It is a pan-India logistics company having owned warehousing space in excess of 3 million square feet (and growing) and operations in 60 major industrial towns and cities. Best Roadways Limited aims to go public within the next 3 years after crossing Rs. 3000 crores in revenues.
About the internship
Selected intern's day-to-day responsibilities include:
1. Manage all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks
2. Manage all SEM campaigns on Google, Yahoo, and Bing in order to maximize ROI
3. Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
4. Track, report, and analyze website analytics and PPC initiatives and campaigns
5. Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
6. Optimize copy and landing pages for search engine marketing
7. Perform ongoing keyword discovery, expansion and optimization
8. Research and implement search engine optimization recommendations
9. Research and analyze competitor advertising links
10. Develop and implement link building strategy
11. Work with the development team to ensure SEO best practices are properly implemented on newly developed code
12. Work with editorial and marketing teams to drive SEO in content creation and content programming
13. Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
Skill(s) required
Search Engine Marketing (SEM)Search Engine Optimization (SEO)
Learn these skills on Internshala Trainings
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 20th Nov'20 and 25th Dec'20
3. are available for duration of 6 months
4. have relevant skills and interests
Perks
Certificate Letter of recommendation Flexible work hours Informal dress code
Number of openings
2