SENIOR MANAGER- MARKETING
Location: Powai, Mumbai, Maharashtra, India
Qualification:
- BE/B.Tech/B.Com. from top universities.
- MBA/PGDM from Tier 1 Business School preferred
- 1+ years of work experience in marketing
- Team handling experience preferred
Responsibilities:
- Work with the best: Learn from leaders who have built Toppr from the ground up. Work with down-to-earth, highly experienced, and insanely ambitious colleagues.
- As the business grows, you grow: We want Toppr to be built from within. We look at you as a business leader with the potential to make Toppr a $10B company.
- High-growth industry: India’s online education industry is an ever-expanding pie and is poised to grow to $2 billion by 2020.
- High-growth startup: Toppr has grown over 50x in the last 3 years, and we aim to grab a big chunk of this ever-expanding pie.
- Complete ownership: You’ll have the freedom to strategize, drive daily operations, and run experiments to increase revenue.
HOW YOU’LL RAMP:
In First Week...
- Understand Toppr’s journey, mission, values, future outlook, and footprint across India.
- Spend time with the Marketing, Sales and Product teams to get up-to-speed on Toppr’s offering, its competition, and future outlook.
By Day 30…
- Explore and understand the different strategies to build up marketing in different cities.
- Create a monthly leads plan based on the business requirement
- Drive target setting for regional marketing teams and ensure targets are met
- Negotiate with partners, vendors, and other external agencies to drive the ROI for marketing campaigns
By Day 90…
- Coordinate with regional marketing teams across 20+ cities to generate high quality leads
- Help the sales team to achieve revenue goals by delivering on your team’s monthly objectives/plans
WHO YOU ARE:
- To be successful in this role, you’ll need to have the following skills:
- Calculated risk-taker: Intuitiveness to experiment, run a pilot campaign, measure its results and then take a call to scale up
- Humility: An approachable individual who is able to form strong and long-lasting relationships.
- Analytical: Keen interest in evaluating product/market situations, analyzing data, and transforming it into actionable marketing strategies
- Great communicator: Ability to convey the right message and build a connection with people.
- Self-driven: Willing to roll up their sleeves and get things done