Vipro IT Solutions jobs - SEO Executive

Key Functional Areas of Responsibility

·         Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities

·         Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

·         Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific

·         Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects

·         Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)

·         Implement link building campaigns in coordination with client SEO goals

·         Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals

·         Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

·         Research and administer social media tools in support of clients’ social media strategy

·         Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals

·         Monitor and evaluate search results and search performance across the major search channels

·         Communication to team and management on project development, timelines, and results

·         Work closely with the other team members to meet client goals

Males / Females both can apply