SEO Executive
Job Responsibilities :
- Perform keyword research in coordination with client’s business objectives under guidance of seniors to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages, under guidance of seniorsProvide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific
- Manage search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)Implement link building campaigns in coordination with client SEO goals, along with guidance of seniorsKeep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goalsMonitor and evaluate search results and search performance across the major search channels
- Co-ordination with team and management on project development, timelines, and resultsWork closely with the other team members to meet client goals
Skills Required:
- Experience with Google and Bing’s services, including Analytics and Webmaster ToolsExperience with Google’s Keyword ToolA functional understanding of HTML and CSSThe ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skillsProven success in link building and viral strategies
- The ability to deploy an effective local and long-tail search strategyA deep understanding of mobile strategy and how it relates to SEO
- Experience in building inbound organic search traffic and improving SERPsA background in creating reports showing web analytics data and site evaluationsAn up-to-date, working knowledge of current, past, and projected trends in the SEO industry
- Familiarity with the best tools in the trade
Location: Chandigarh/Mohali
Experience Required: 1-2 Years
Working Days: Monday to Friday