Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
Responsibilities and Duties
- Execute search engine optimization tactics, including ongoing evaluation of keywords, content, campaign performance tracking, and link building.
- Continually evaluate and improve the effectiveness of campaigns through keyword ranking, geo-targeting, conversion rates, search engine referrals, site traffic and backlinks
- Design, Build and Maintain our social media presence across all digital channels
- Hands on experience in Google Ads, Facebook Ads & Other Native Ads, measure & report performance of all Search Engine Marketing campaigns.
- Developing quality content for PR management, Website, and Blog.
- Utilize strong analytical ability to Manage Digital Marketing campaigns, Influencer Marking and Building Blogger/Outreach network
Required Experience, Skills and Qualifications
- Proven experience as SEO/SEM Executive and major social media platforms
- Passion for SEO, SEM, Social Media Marketing, Display Advertising, Influencer Marketing
- Excellent understanding of digital marketing concepts and best practices
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Excellent analytical, organizational, project management and time management skills