Social Media Executive jobs in Mumbai Suburbs at CONTENT-WHALE

Designation: Social Media Executive

Years of Exp : Min 1.5 years of experience working in a digital marketing agency/ad agency

Qualities of the Candidate:

Good knowledge of all different digital marketing channels, including online marketing tools and best practices.

Basic Knowledge of SEO/SEM and web analytics tools (Google Analytics, Semrush, Google Task Manager)

Great interpersonal and communication skills.

Experience with B2C social media, Google Adwords, and email campaigns.

Familiarity with content curation and creative content writing.

Proactive problem solving abilities

Responsibilities

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Being the point of contact (POC) for the client and internal team

Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action

Set up and optimize client brand pages within each platform to increase the visibility of brand's social content

Creative copy for client’s social media mandate and working closely with the designer on the execution of the concept.

Moderate all user-generated content in line with the moderation policy for each community

Create editorial calendars and schedule the content on each platform

Sharing the Performance tracker with the client and continuously improving by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

Collaborate with other departments to manage reputation, identify key players and coordinate actions

Defining KPIs and performance metrics to track these campaigns and report the results on an ongoing basis

Skills and Experience:

Strategy planning

Tactics and execution

Community management

Copywriting

Understanding of how content works on social

Optimizing content

Creative mindset

Be on top of the latest digital marketing trends

Great communication

Data analysis

Developing organic engagement

Based in Mumbai, Content-Whale is a content-writing agency serving clients across industries with more than 42 different content types. Working domestically and globally, Content-Whale has a presence in 12 countries other than India. Some of these names include the US, the UK, France, New Zealand, Canada, Australia, Ireland, and South Africa. The team of 250+ full-time writers, editors, and freelancers has served big industry brands as well as smaller franchises.