Manage all social media channel campaigns
To sustain an engaging audience and to increase audience satisfaction/experience
Research and analyse social media trends including social media ad revenue and web visitor data
To improve social media presence and campaign efficacy
Works with various company departments to promote overall brand through social media channels
Required Skills
Oversees all company social media accounts management
Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goal
Audits and analyses social media presences, including digital advertising costs and returns
Analyse social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages
Monitors and develops reports on competitor activity within social media spaces
Desired Candidate Profile
MBA in Marketing
Candidate must have minimum 1-2 years of relevant experience executing Social Media channels
Extensive Knowledge of Social Media Platforms
Proficient in handling paid social media campaigns
Ability to work independently on projects and also collaborate as a team member
Copywriting, Content Creation, Public Relations and Brand Marketing Experience
Proofreading and Editing Skills
Interpersonal Skills
Strong Verbal and Written Communication Skills
Job Location – Viman Nagar, Pune, Maharashtra, India