La Polo jobs - Social Media Marketing

La Polo magazine marks the first step in storming India into the elite fold of international Polo. Through the magazine, we intend to promote the royal sport in India and in foreign destinations. It has been conceived as a platform for both emerging and established Polo players, teams, fans, sponsors, clients, and readers. The objective of La Polo is to establish a lasting connect by reporting Polo events, interviews with players and team leaders, analytical pieces, and editorials. We aim at setting new benchmarks in the area of polo reportage by working closely with the tournament organizers and sponsors.

Selected intern's day-to-day responsibilities include:

1. Build and execute a social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
2. Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
3. Set up and optimize company pages within each platform to increase the visibility of company's social content
4. Moderate all user-generated content in line with the moderation policy for each community
5. Create editorial calendars and syndication schedules
6. Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
7. Should be creative, capable of handling live updates of polo players on ground.

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