Clerk- Tech jobs jobs - Social Media Marketing Specialist

Responsibilities:

●       Write a clear marketing copy to promote our products/services

●       Research industry-related topics (combining online sources, interviews and studies).

●       Prepare well-structured drafts using Content Management Systems

●       Build and execute social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification

●       Generate, edit, publish and share daily content (original text, images, video) that builds meaningful connections and encourages community members to take action.

●       Moderate all user-generated content in line with the moderate policy for each community

●       Assist in managing company social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms

●       Perform Digital Marketing Analytics like conduct simple keyword research and use SEO guidelines to increase web traffic

●       Ensure brand consistency in marketing and social media messages

●       Collect customer data and analysis interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategy campaigns.

●       Identify customer's needs and gaps in our content and recommend new topics

●       Building and maintaining a positive image for our company.

●       Researches and monitors activity of company competitors

●       Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages

●       Establishing and maintaining relationships with consumer, community, employee, and public interest groups by writing press releases and other media communications,

●       Responding to requests for information and press conferences, and coaching client representatives in the correct way of communicating with the public and with clients.

Key Knowledge/Skills:

●       2-3 years experience in writing, editing, and proofreading

●       A portfolio of published articles, written articles and blogs, as per requirement

●       Knowledge Of SEO, Digital Marketing, SEO practices, Keyword Research

●       Excellent written and verbal communication skills in English

●       Excellent multi tasking skills

●       Critical thinker and problem-solving skills

●       Good time-management skills

Experience:

• Digital/Social Media Marketing: 2-3 years (Required)
• Content Writing: 2-3 years (Required)
• Public Relations: 2-3 years (Required)