- Should have basic knowledge of meta ( FB and Instagram postings),meta ads, Google ads.
- Should be good enough in market and trend research.
- Should have good interaction with the team and their capabilities.
- Should be able to acknowledge and train the team on the latest trends and keep the team motivated.
- Very good communication skills to interact with clients.
- Be in continuous engagement with the clients and understand their views.
- Utilize social media marketing tools like Hootsuite and Sprout Social
- Keep an eye on the latest social media trends.
- Monitor SEO and traffic
- Analyze campaign data and web traffic metrics
- Strengthen relationships with social media influencers
- Optimize content coming from content developers
- Communicate with stakeholders and senior management
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