· Key Responsibility Areas -
The Primary KRA of the Sales Officer is to do Secondary sales
(Distributor to Retail Outlets) of the products.
To Oversee, Monitor and Push the activities of the ISDs in his/her area
to push Tertiary sales on a daily basis to meet targets.
Meeting a minimum number of new Retail Outlets daily and pitch all products
for sales closure.
Meeting the minimum number of existing Retail Outlets and building /
Ensuring sales targets are met on a regular basis from both New Outlets
and Existing Outlets.
Ensuring timely support given to all Retail Outlets under his/her area.
Handling all product-related Queries and solve any other issues/problems.
Ensuring that all processes are followed in every aspect of their
activities without any deviation.
Ensuring the proper display of Products at the Retail Outlets backed by
Marketing and Promotional Support from the organization.
Collecting data from the ISDs on a daily basis in designated format and
share the same with his/her superior on a daily basis.
Preparing and sending Daily reports to the Supervisors / Central Team on
a daily basis without deviation.
Staying continuously up to date on the products and services offered by
Have a complete understanding of the area under them by doing regular
Giving complete and
continuous feedback on the Market, Competitors etc to the management on a