Talent Branding recruitment in Bangalore - For a Client of Teamlease Digital

Talent Branding :

· Understand core MoEngage candidate value proposition and it’s brand positioning, to contextualize and translate it into everyday practice ensuring brand, messaging, and design consistency

· strategize, lead & execute projects required to boost our brand presence for becoming an employer of choice, for key talent across the country and overseas.

· Contribute with creative ideas for campaigns and, project manage the execution of communications, branding and promotional artefacts through a variety of mediums

· Sourcing content ideas, writing, and creating & maintaining a strong content pipeline for our careers blogs, social media channels, and careers pages on website, for use in campus, etc. to promote MoEngage as a preferred place to work

· Sourcing opportunities for MoEngage’s participation in awards, speaking opportunities, events, etc. and project manage the execution for the same

· Conduct, analyse brand audit and carve out action items from the findings

SKILLS & EXPERIENCE :

· Proficiency in writing, messaging, communication and presentation development skills.

· Knowledge of internal communications and brand building, brand development and brand equity measurement frameworks and practices

· HR & Marketing education background preferred

· Must have strong networking skills to engage with various stakeholders

· Ability to bring ideas that ensure differentiated, creative content (design and messaging) are on target. Must be able to clearly understand briefs and take them forward to execution

· Needs to be self-driven and have the ability manage deadlines, timetables, multitasking and competing priorities

· Basic knowledge of working with design tools such as the Adobe Suite, and today's marketing & communications ecosystem - Social Media, Intranets, Content Management Systems, etc. will be preferred.