NetZealous Services India Pvt Ltd jobs - Technical Content Writer

Roles & Responsibilities:

• Candidate must drive the delivery of thought-leading research and create content that supports Simpliv LLC in building greater authority and brand awareness by increasing reader engagement, growing web visitor traffic, motivating desired calls to action, enhancing SEO performance, fostering social media activity and improving other key performance indicators.
• Writing consistently on a wide variety of topics, aligned with Marketing needs, relevant to IT professionals that are looking to build their skills set in the fast-changing world of Technology.
• Generate relevant tech-oriented content for a variety of platforms, such as blogs, website landing pages, social media, videos (scripting),articles, press releases, case studies, industry reports, guides, white papers, and other emerging formats.
• Perform qualitative/quantitative content auditing, gap analysis, analytics research, keyword and search findings, competitive assessments, market research, user and stakeholder interviews to increase content performance.
• Ensuring all web content follows current SEO best practices.
• Design content marketing strategies and set short-term goals.
• Collaborate with SEO, Social Media and Design teams to devise and execute relevant tech-oriented content plans for various campaigns.
• Develop editorial calendar, delegate tasks and ensure deadlines are met
• Track and analyze content performance and find opportunities for optimization across all our channels.

Professional Skills & Qualifications

• 3-5 years’ proven experience as a technical content writer, media expert, technology journalist, research analyst, or writing for an agency, especially for a B2C audience.
• Graduate/Postgraduate, BE/B-Tech, BCA, B.Sc., MCA
• Knowledge of latest technologies like Artificial Intelligence, IOT, Data Science, Blockchain, Cybersecurity, Programming Languages, Microsoft Word, Hive, Java, C++, Apache Spark, Big Data and Hadoop.
• Must understand best practices required for Content Development Strategy.
• Should be equally comfortable with both long and short copy.
• Ability to understand content needs to be based on the target audience and the channel.
• Exceptional verbal and written communication skills with the ability to produce diverse types of content around the same subject matter, based on the communication medium.
• Creative thinker with the ability to transform technical and digital information and processes into compelling stories.
• Comfortable working under aggressive timelines. Ability to multitask, prioritize, and manage time efficiently.
• Intermediate understanding of SEO, content optimization and Google Analytics.
• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs
• Understanding of web publishing requirements.
• Writing Portfolio will be required
• Strong analytical abilities in examining and acting on content performance metrics
• Will help us define the future of our research content in a world of constant change.
• Understanding of social platforms like LinkedIn, Twitter, Instagram, Facebook etc.
• Project management skills and attention to detail.