Role: Area Sales Manager Retail - B2B

Industry Type: Alcoholic Beverage Industry/ Liquor Industry

Department: Sales & Business Development

Employment Type: Full Time, Permanent

Role Category: Enterprise & B2B Sales

Location: NOIDA & LUCKNOW

1. Purpose of the Job:

· Drive Sales Volume and revenue growth profitably.

· Coach the frontline team and manage Distributor Business Representatives (DBRs) effectively.

2. Key Accountabilities:

· Achieve sales volume targets by developing the market in the assigned territory Monthly and Annually

· Increase W.O.D (Width of Distribution)Monthly and Annually

· Drive sales volumes of Focus of the Month (FMO) products and increase Unique SKU count in outlets.

· Manage all kind of marketing activities instructed by the Head Office.

· Monitor competitor activity and counter strategies to increase market share.

· Regularly monitor stock levels at distributors and troubleshoot issues.

· Ensure adherence to processes and cost control.

· Develop and support the sales team, identify key talents, and nurture them.

· Drive innovation and leverage technology to achieve business objectives.

3. Education & Experience:

· Full-time MBA from a reputed Management Institute.

· Minimum 5 years of sales experience in retail, preferably in the alcoholic beverage industry.

· Well Geographical Knowledge of their territory where they are appointed.

4. Skills Required:

· Functional Skills:

· Communication, presentation, and influencing skills at all levels.

· Ability to drive the sales process from planning to closure.

· Strong business sense and industry expertise.

· Consistent track record of meeting or exceeding targets.

· Should have experience in marketing activities.

· Good Knowledge of MS office suite

· Preparing a daily report for your reporting boss requires clear communication and concise summarization of your activities and achievements

· Behavioral Skills:

· Good interpersonal and communication skills.

· General awareness and working knowledge of concepts.

· Functional expertise and mastery in sales.

Education:

· Post-Graduate: MBA/PGDM in Marketing.

This job requires a candidate with strong sales experience, industry knowledge, leadership skills, and the ability to drive results effectively.

Mbrosia is synonymous with the healthy and harmonious way of life. Bringing to you, 150 years of symbiotic relation between man and nature. A benchmark in the region, Royal Mall Family has a history of Mango production and has transformed the very meaning of rural trade. We have diversified into various Agri. Based Fields such As— Eco & Agri Tourism, Agri. Marketing & Agri. Food Processing, and now to make the flavour of our fruits and spices available around the year to your palate, we are brewing world class mead with pure raw honey, fresh fruits, farm fresh spices, yeast and nothing else just natural.