GHB Digital jobs - Blog Content Writer

•             Develop creative and engaging content for all brand social media handles and marketing campaigns.

•             Ideation and execution of marketing campaigns, videos, and blogs, etc.

•             Write creatively packaged long-form financial content for marketing & PR in line with best SEO practices.

•             Research and evaluate the latest trends and techniques in order to find new and better ways of measuring content impact

•             Working closely with the design team to visualize ideas and coordinate artworks as per the plan

•             Keeping track of trending formats and trends on social media.

•             Creating compelling headlines and body copy that will capture the attention of the target audience.

•             Identifying the audience's needs and recommending new content to address gaps in the current content.

•             Develop content ideas considering reader and audience appeal.

•             Produce engaging, industry-leading thought leadership content to support marketing and other strategic initiatives.

•             Collaborate with team to generate new content, and identify creative ways to repurpose existing content for various channels.

•             Organize writing schedules to complete drafts of content or to finish projects within deadlines.

•             Create engaging short content for social media through info graphics, slides, Tweets, Facebook, and LinkedIn posts.

•             Ensure all relevant details for every product and collection are updated on the website (this includes title, description, image tagging, and correct SKU code).

•             Reciprocate the PR activities of the organization in coordination with your superiors for producing engaging social media posts, and publishing multiple media articles, stories and press releases as and when required.

•             Should be able to work independently exercising excellent judgment to manage diverse projects from start to finish with minimal guidance.

•             Proven experience as a content writer with solid storytelling skills that captures the viewers’ attention by creating engaging business content.

•             Draft blogs based on proficient research with minimal to expert level of writing.

•             Data-driven with high attention to detail.

Requirements:

•             Minimum 1 year of experience with social media copywriting, online content, and campaign creation

•             Prior experience as a copywriter and content writer.

•             Experience working on Social Media platforms

•             Ability to write long-form content and short copies and work on campaigns.

•             A keen eye for details

•             Flair for Writing with a curiosity to learn.

•             Familiar with SEO-based content development.

•             Well-versed MS Office tools (Word, Excel, and PowerPoint).

•             Should be well-researched.