Responsibilities:
Day to day you will work across email marketing campaigns, organic and paid social, and track / analyse campaign performance.
Work with the Head of Digital Marketing to prepare and analyse reports across Google Analytics, Eloqua, and Salesforce. You will be able to draw informed conclusions that help us optimise our campaigns and achieve the objectives.
Assist in the design and formulation of effective paid campaigns across social media and SEM.
Identify trends and insights and optimise spend and performance based on the insights.
Work with freelance designers to create assets, in-line with our brand, that enhance user experience and conversions across email, website, PPC and social media.
Collaborate with external teams to create landing pages and optimise the user experience through our website and manage the delivery of small website projects.
Skills:
Highly creative and open to evolving as our business grows.
Strong knowledge of website analytics and reporting tools (e.g. Google Analytics, GSC).
At We Fund Your Future, we are a team of dedicated professionals who act as Direct Selling Agent (DSA) for educational loans. With a focus on leveraging cutting-edge technology, particularly AI/ML models, we aim to streamline and optimize the student loan application process. We have a passion for empowering individuals to reach their full potential through education, and we believe that financial barriers should never stand in the way of learning.
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