Technobase IT Solutions Pvt Ltd jobs - Digital Marketing Executive Social Media

Job Summary
Combines marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue.

Responsibilities and Duties

Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules

• Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management
• Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies
• Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns
• Reports progress to senior marketing management
• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
• Researches and monitors activity of company competitors
• Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages

Required Experience, Skills and Qualifications

• Proficiency in Social Media Management, Marketing Experience, Content Creation, Copy writing, Graphic Design, Web Design and Strategy, Data Collection and Analysis, Technology Skills
• Proven SMM experience 1-2 Years
• In-depth experience with website analytics tools
• Up to date with the latest trends and best practices in SMM
• Experience with Major Social Media Platforms

Job Type: Full-time