Edcite Learning Pvt. Ltd. jobs - Digital Marketing Specialist

Edcite Learning is looking for a Marketing Specialist to work out of their office in Mathikere, Bangalore. As a Marketing Specialist, you will work closely with the sales, marketing, content and development teams to support marketing activities for Edcite’s assessment management platform.  With a passion for educational technology, you will help promote our product to schools in the U.S. The Marketing Specialist will work closely with other teams to strategize and execute campaigns across multiple channels, including SEO, SEM, Social Media, e-mail and partnerships.

• The Marketing Specialist is responsible for actively managing the product promotion process, working in conjunction with other teams.  
  
• The Marketing Specialist should develop and maintain a current and thorough understanding of the Edcite platform as it evolves.  
  
• The Marketing Specialist will conduct market research and analysis to evaluate trends and identify gaps.
  
• The Marketing Specialist will monitor competition marketing activity and come up with ideas to outperform the competition.

• Experienced and self-motivated with a proven track record in digital marketing
  
• Comfortable in the dynamic atmosphere of a cloud software organization.
  
• Strong verbal, written communication and presentation skills
  
• Professional marketing collateral creation.
  
• 1-3  years relevant experience in Software/Technology Marketing.
  

• Knowledge of educational technology platforms such as Google Classroom (G Suite for Education),Canvas, Microsoft Teams, Moodle and Classlink
  
• Knowledge of technology-enhanced assessment systems
  
• Familiarity with Google Sheets, web software, database queries and reporting
  
• Knowledge of Google Analytics, Google Ads, CRM will be an added advantage