Social Media Manager Baby recruitment in Mumbai All, Mumbai, Navi Mumbai - naos skin care india pvt ltd

TITLE: Social Media Manager-Baby

DEPARTMENT: Marketing & Sales

REPORTS TO: Sr Manager Digital marketing -Consumer Division

PURPOSE: To dynamically manage all aspects of Bioderma brand building and awareness, both internally and externally.

Effectively communicate and promote through advertising and promotion, programs, outreach and education. Drive brand growth through such activities and create a Demand/experience for relevant  customers.

Qualification

1. Fulltime Graduation orPost Graduation from B school(Mandate) Example -NIMS,Welingkar,Xaviers

2.Minimum 4-5 yrs experience from FMCG/Lifestyle/Apparels Industry in digital marketing only (Mandate)

Key attributes of Social Media Manager

·         Brand awareness - a clear understanding of brands and the marketing mix

·         DemonstrableExperience of digital marketing at tatical and hands on operational level

·         Attitude required to learn

·         A sense of aesthetics and a love for great copy and witty communication

·         Knowledge of current online marketing trends and best practicepreferred

Companies Preferred – Chicco ,Pigeon,Teddy Bar-Curatio

Responsibilities:

·         Create and update digital marketing strategies that will support the organization to achieve its aims as part of the overall Marketing and Communications plan

·         Review new technologies and keep the company at the forefront of developments in digital marketing

·         Use appropriate analytics to measure, evaluate and report against goals and performance of all digital marketing activity and plans

·         Lead the development of the company website, devising strategies to drive online traffic and continuing to improve usability, design, content and conversion

·         Lead the development of the social media presence ,measurement and evaluation for better brand nurturing

·         Develop and manage digital marketing campaigns across multiple channels utilizing tools and techniques as appropriate including SMM, Performance marketing,Analytics

·         Carry relevant exposure in content development and nurturing

·         Work with the Marketing & Communications team to create high quality content for a range of online platforms which is optimized and consistent with the brand and tone of voice

·         Work with external agencies when required to develop the online presence