Lead, Direct & co - ordinate the company’s marketing activities in his/her geographical area.
Oversee the implementation of trade marketing strategy of the company in his/her geographical
Responsible for building and maintaining productive and profitable relationships with
various channel partners i.e. RBAs, Distributors and Influencers like architects,
consultants, contractors, masons, govt agencies etc.
Constantly interact with existing and prospective partners and educate them on SP -
Proactively ensure that channel partners are kept informed of new products schemes
for SP - 100; promotion activities and other aspects impacting SP -100 sales.
Organize and conduct periodic product awareness programs/training programs for
channel partners/their staff. Maintain tracker, calendar for meets and Pre and Post
Scout and convert leads for Small Projects. Maintain and build Pipeline.