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Senior Demand Generation Manager

For a client of TeamLease Services Ltd
5 to 8 Years
Bangalore(Koramangala )
Posted on 29 Mar 19
Job DescriptionLast Date 28 May 19

Job Description: 

TeamLease is looking for a Senior Manager to lead Non Field Sales Force (Inside Sales). We are looking for a proven Inside sales manager and strategist who is creative, collaborative, and has a passion for Inside Sales. This role will is responsible for managing all aspects of the inside sales department and lead generation process with a clear Sales target and Lead-Gen target as measurable goal. The Inside Sales is a critical capability in line with our strategy, and therefore this role needs demonstrated success in similar roles.

The Inside Sales Senior Manager is responsible for leading a team of 5 -7 Inside sales executives, including all aspects of running the organization - hiring, training and coaching, day-to-day work allocation, performance management, reporting sales metrics, and managing the sales administration process.  

 

Key Responsibilities:  

 

● Build a solid inside sales/ lead generation team that exceeds sales goals

● Meet inside sales targets for meeting revenue and associate headcounts

● End-to-end closure of leads through the inside sales team

● Ensure that the sales pipelines remains full with qualified leads & prospects

● Monitor Inside sales executives productivity and motivate team to reach daily goals

● Evaluate and improve inside sales and sales administration processes

● Provide coaching for existing for existing account executives and training for new reps

● Schedule and lead sales heads meetings for close coordination and target achievement

● Work with sales and marketing leadership /team to translate business goals and objectives from marketing plans into actionable integrated campaign strategies that deliver engagement, leads, pipeline, and revenue. 

● Work with the content, design and digital team to ensure world-class quality marketing materials are produced including web content, marketing campaign assets and offers, emails, ads, graphics, webinars, videos, etc. 

● Design, Develop and Deliver marketing campaigns/interventions, communication and programs for Top-100 Clients, Must-win Deals, Competitive Bids, and Client Win-back program  

● Develop and Deliver Account-based Marketing solutions/program for Top-100 clients. Develop tailored marketing plans for the targeted client companies, taking an account ownership approach to guide strategy and build individualized plans for each

● Work to analyze and identify root cause and action plans to address program performance issues and drive continual improvement in sales revenue results. 

● Establish goals, plans and related metrics, track progress, and manage through obstacles to achieve program objectives 

● Track, measure and report on the performance against agreed-upon metrics, working across regions to identify and analyze gaps and actions plans to course-correct as the execution unfolds. 

● Communicate effectively on a regularly scheduled cadence to ensure stakeholder alignment. 

● Manage Success Metrics, Budgets and MIS/Reporting for these activities

● Hire, train and manage the professional development of an Inside Sales  team, which consists of individuals who conduct sales via phones or the Internet

 

Knowledge and Skill Requirements:

● Familiarity with sales process and SPIN selling methodology

● Strong work ethic and leading sales team by example

● Ability to work in self-directed, fast-paced entrepreneurial environment

● Understanding and ability to apply integrated marketing concepts, visual identity, brand strategy and positioning, and message development skills to demand marketing

● Understanding of marketing metrics and funnel analytics to optimize existing campaigns as well as advise team on best strategies to drive closures 

● Detail-oriented, self-directed team player with a positive attitude. 

● Project management skills

● Negotiation, mediation and conflict management skills to resolve complex issues.

● Ability to develop and apply creative, workable solutions to project-related issues.

● Strong oral and written communications skills in English

● Ability to work independently with minimal supervision

● Ability to think out of the box

● Strong attention to detail and excellent analytical skills

● Strong team handling skills

● Ability Organize and prioritize workflow

● Ability to adhere/respond to established time frames and schedules

● Ability to Perform multiple tasks in a fast-paced, team environment

● Ability and a keen desire to provide well-executed deliverables in support of the company’s business strategy. 

Relationships:

Reports to:  AGM - Demand Marketing & Alternate Channels

Supervises:  Supervise a team of 5 - 7 Inside sales executives

External Relationships:  Vendors, suppliers, agencies

Qualifications:

Education: UG - Any Graduate - Any Specialization

PG - MBA/PGDM - Marketing

Work Experience: Minimum of 5 - 8 years of marketing experience

Industry Experience:Marcomm Function of a Large MNC IT company or Tier-1 or 2 Indian IT/ITES company and/or IT Product Company and/or Professional Services Company

Work Requirements:  Travel nationally as required

Language Proficiency:      Proficiency in English

 

 

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Company Description
TeamLease Services established in 2002, is one of India's leading human resource service companies in the organized segment. A Fortune 500 company listed on both NSE & BSE markets, with eight offices and 1400 clients across the country. The company at present has about 100,000+ live associates/ trainees spread across the country and have till date given employment to 1.5+ million people with an aim to hire millions more.
TeamLease