Good knowledge about WordPress widget usage and customization.
Good knowledge about design and how it works.
ON page SEO knowledge.
OFF page SEO knowledge.
Good knowledge on Email marketing.
Knowledge about guest posting.
Knowledge about influencer searching.
Basic PR knowledge.
Proven SEM experience managing PPC campaigns
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
Familiar with Facebook, Twitter, Instagram, YouTube platforms
Good copywriting skills.
Familiar with SEO Tools like Google Search Console, Google Analytics, Ahrefs, SEMRush, Keyword Research Tools, Site Audit Tools, Technical Enhancement tools, Microsoft Office, and Google Suite Tools, Rank Tracking tools, Website Structure Checking Tools, etc.