Sr Manager- Consumer Insights and Research jobs in Gurgaon at PepsiCo

Sr Manager- Consumer Insights and Research

Gurgaon, India

Auto req ID: 196909BR

Key responsibilities:

Independently lead Insights for our key Beverage Brand (Pepsi, Mountain Dew, 7Up and Sting) as well as owning the Continuous Brand tracking for the Beverage Business.

Lead interactions with ExCom, Category leads and Global Insights and Category Stakeholder as well as external partners to manage all Insights questions towards formulating a winning business plan for India Regio X Beverages.

Will need to also interact with Global beverage Insights team on global work on these brands and be able to independently share India/ Area country dy

Skills & Competencies:

Strong analytical skills and a proven track record in understanding consumer insights and business insights.

Experience of leading and driving multiple complex projects spanning different business and disciplines with a sharp customer-focus.

Sound problem identification, judgment, resolution and decision-making skills often in ambiguous situations.

Good understanding of the new methodology and the digital space

Managerial experience and demonstrated effectiveness and interest in leading, coordinating and developing colleagues from across a variety of disciplines in a complex organization.

High level of integrity, ownership and accountability

Ability to drive change and challenge the status quo.

Qualifications/Requirements:

Key skills – Branding and Communication understanding, Insight mining, Data synthesis, Ability to work with both qualitative (unstructured) and quantitative (structured) larger data sets to answer key business questions; Good at Excel, presentations and knowledge of any analytical data sets apart from frameworks for analysis.

Relocation Eligible: Not Eligible for Relocation

Job Type: Pipeline

PepsiCo entered India in 1989 and in a short period, has grown into one of the largest MNC food and beverage businesses in the country. PepsiCo’s growth in India has been guided by “Performance with Purpose”, its fundamental belief that the success of the company is inextricably linked to the sustainability of the world around. The Company believes that continuously improving the products it sells, operating responsibly to protect the planet and empowering people around the world is what enables PepsiCo to run a successful global company that creates long-term value for society and our shareholders.