We are looking for someone with excellent communication skills, who has demonstrated initiative & technical aptitude to start immediately as a business development associate. You'll help us with web publisher development & acquisition for yield optimization solutions in the ad-tech domain. You'll have the opportunity to quickly take charge of acquiring new customers independently for our programmatic monetization business in one or more customer segments and/or geographies.
Key Responsibilities
1. Conduct online research to create target lists as well as enrich/validate data sets for the existing target lists
2. Work closely with the relevant teams to assist in the flawless execution of our new publisher acquisition strategies for sales closures/revenue generation in the assigned geographies
3. Develop business relationships with a set of target web publishers in one or more geographies in order to acquire & onboard them as new customers for our programmatic monetization business
4. Support the testing & validation of various techniques, tactics, etc. to optimize & accelerate funnel movement across the various sales stages
5. Actively contribute to creating & maintaining sales playbooks that can be leveraged by all customer-facing teams as per the different customer segments, solution categories, geographies, etc.